Advance in your product management career and create innovative products that customers love!
Regardless of industry or sector, to compete in today’s business world, product managers must understand how their customer’s preferences change, how technology evolves, and how to anticipate what competitors might do. You need a reliable resource that provides timely guidance and practical tools to help you compete. With new content and expert advice, this updated edition of The Product Manager’s Survival Guide brings you fully up to date on what you need to succeed as a product manager.
For your professional future, you’ll learn it’s not the development technique that will help you get ahead, it’s how you think like a strategically minded business person. Your continuous learning starts with your product management acumen assessment, and takes root, when you develop your own professional development strategy. As you continue your career journey, you’ll be able to become a member of the exclusive product management professional community (for readers of this book) at www.sequentlearning.com/community.
The Product Manager’s Survival Guide, Second Edition features brand new material, including:
•A product management acumen assessment (https://survey.sequentlearning.com/s3/PMAcumen)
•Action planning ideas at the end of each chapter
•Techniques to earn empowerment
•Tools to develop product strategies and roadmaps
•Methods to deploy and release products
•Metrics to assess product performance
Simple and easy to understand, this invaluable guide will help you bring your company into the digital age and continue to evolve with changing times.
ASIN ‏ : ‎ B07K3M5935
Publisher ‏ : ‎ McGraw Hill
Accessibility ‏ : ‎ Learn more
Publication date ‏ : ‎ May 31, 2019
Edition ‏ : ‎ 2nd
Language ‏ : ‎ English
File size ‏ : ‎ 10.8 MB
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Enabled
Print length ‏ : ‎ 288 pages
ISBN-13 ‏ : ‎ 978-1260135244
Page Flip ‏ : ‎ Enabled
Best Sellers Rank: #1,191,872 in Kindle Store (See Top 100 in Kindle Store) #165 in Business Project Management (Books) #237 in Business Production & Operations #279 in Industrial Relations Business
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کتاب The Product Manager’s Survival Guide, Second Edition: Everything You Need to Know to Succeed as a Product Manager [انگلیسی]

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