Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the companies from their very beginnings to the present day — as start-ups, as midsize companies, and as large corporations. Throughout, the authors asked: “What makes the truly exceptional companies different from the comparison companies and what were the common practices these enduringly great companies followed throughout their history?”
Filled with hundreds of specific examples and organized into a coherent framework of practical concepts that can be applied by managers and entrepreneurs at all levels, Built to Last provides a master blueprint for building organizations that will prosper long into the 21st century and beyond.
ASIN : B0058DRSHW
Publisher : Harper Business
Accessibility : Learn more
Publication date : August 30, 2011
Edition : 3rd ed.
Language : English
File size : 3.5 MB
Screen Reader : Supported
Enhanced typesetting : Enabled
X-Ray : Enabled
Word Wise : Enabled
Print length : 372 pages
ISBN-10 : 9780060516406
ISBN-13 : 978-0062119087
Page Flip : Enabled
Book 2 of 6 : Good to Great
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